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Event Email Examples

See examples of different types of event emails that are sent from Novi.

Written by Melisa Smith

Novi sends out a variety of event emails depending on what action was taken. This article outlines these emails and provides a preview of what your members will see. Please keep in mind that what your members may see will depend on your association and your event:

  • The branding of these emails is specific to the website's branding.
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  • These emails will vary a bit depending on the type of event. For example, online events will have webinar information or the private join links for attendees, while in-person events would have the address.


Admin Emails

Association admins may receive a few types of emails relating to events:

  • Event registration notifications

  • Capacity notifications

Event Registration Notification Emails

Add the email addresses of admins or specific outside persons who should be notified of new registrations for a specific event under the Settings tab of the event. The email contains verbiage about the registration, as well as a copy of the event confirmation:

In-Person Event Registration Email

Virtual Event Registration Email


Event Capacity Notifications

When a capacity is set for an event in the Settings tab, the threshold email (below) is sent based on threshold set on the Show remaining availability after XX of tickets are sold setting. The email will be sent to the Event Contact and the default email address for the association.

A Sold Out email sends to to the Event Contact and association's email address anytime the event reaches 100% or greater capacity.

πŸ’‘AE Tip: You can designate an email address specific to events to receive these emails instead of your main association email.


Purchaser & Attendee Emails

There are 5 types of event-related emails that can be sent directly from the Novi system to attendees and purchasers:

  • A registration summary for the purchaser

  • A registration abandonment email if the member begins, but doesn't finish, a registration

  • A confirmation email for each attendee

  • Manually sent confirmation/registration summary email by an admin

  • Automatic event reminder email

This does not include email campaigns created inside of MailChimp or Constant Contact after syncing an event attendee list over.

Registration Summary Emails

The subject line of these emails will be:

  • {Association Acronym}: {Event Name} Registration Summary

This email will be sent to the purchaser of the tickets and includes a summary of all attendees registered in that transaction. Additional recipients of the registration summary email can be added by admins or attendees at checkout.

Event Registration Abandonment Email

If enabled, this email will send to logged-in members who click Register Now for an event but don't complete checkout. Within your Association Settings > Events, you can configure the subject line and body of this email, as well as adjust the timing of when it sends after a member starts registration without completing checkout.

Original & Manual Attendee Confirmation Emails

The subject line of these emails will be:

  • {Association Acronym}: {Event Name} Registration Confirmation

This email will be sent to each attendee with only their own confirmation information, even if they were registered with other individuals. This includes private virtual links or QR codes if enabled.

Admins can manually send event confirmation emails as needed. When manually sent from the backend as a batch action, this email will include the name of the chosen attendees.

Automatic Event Reminder Email

You can configure automatic event reminders from within the event's settings.

Event email reminder emails do not include financials. Manually resend the confirmation email to include this information.
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πŸ“Œ Important Notes:

  • In the original & manual confirmation email, additional information can be added/edited on a per-ticket level (see the screenshot above - in the gray section). Other sections of Novi event emails are not customizable at this time.

  • Remember that specific communications can be sent by syncing the attendee list over to MailChimp or Constant Contact via the event's Settings tab.

  • Email confirmations can include additional images that are input into the content at the ticket-level. Please note that some events may allow users to purchase multiple tickets, so avoid having the same image in multiple tickets.
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  • View or forward event emails from the Transactional Email Log.

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