This developer demo focused on one core theme: how associations can drive more revenue with less manual work. The Novi team showcased both brand-new features and enhancements to existing tools, all designed to help teams amplify their impact by reducing administrative friction and creating new opportunities for sponsorship, visibility, and flexibility.
Watch the Recording
TLDR Summary of Features
With time stamps for the recording above.
00:01:46 Site-wide Leaderboard Region (Available Now) - offer premium advertising space across all content pages.
00:06:05 Recap of Existing Monetizable Marketing Features
00:11:02 Automated Featured Directory Listings (Coming December 2025) - remove manual steps to add new members to a sellable a program, like featured directory listings or a Class Pass education subscription
00:21:22 Event Cancellation Enhancements (Coming Soon) - introducing the ability to cancel and re-register someone for another ticket or event and the ability to issue a credit for a canceled registration rather than issuing a refund
00:36:27 Payment Plans (In Beta) - Allow for flexibility and convenience to pay over time for dues, events, and sponsorships without burdening staff or accounting teams with extra manual work
New & Existing Website Monetization Tools
This section covered the biggest surface area for revenue opportunities, your website. Novi showcased the new site-wide Leaderboard Region and revisited other existing features you may not be fully leveraging.
Site-Wide Leaderboard Region
A new Leaderboard Content Region displayed above the fold on every content page across your site (except the homepage). Admins set a global default and may override content on specific pages.
Key Use Cases
Sell high-visibility ad placements.
Run cross-site promotions for your events, products, or internal programs.
Use targeted overrides to feature a sponsor or message on strategic pages.
Featured Member Widget
A Featured Member homepage widget that spotlights a member (or non-member).
Key Use Cases
Sell “featured member” visibility as part of a sponsorship package or standalone advertising.
Highlight board members, volunteers, or seasonal partners.
Midwest Independent Booksellers Association
Homepage “Sponsors”
A Sponsor carousel of selected members (or non-members) displayed in branded circular badges.
Key Use Cases
Showcase corporate sponsors or top-tier supporters in a visible homepage location.
Highlight board members, volunteers, or key members.
Women in Aviation
Directory Monetization Opportunities
Our Directory settings include several high-value advertising opportunities:
Category List View Ads: Place ads or sponsor messages between alphabetized category groupings.
Filtered Directory Content Overrides: Create unique content for each category or filter, perfect for exclusive placements (“sponsored by…”).
Maryland Multi-Housing Association
Featured Directory Listings
The number one highest grossing advertising opportunity, as reported by Novi Customers... Featured Directory Listings allows associations to upsell “basic vs featured” profiles.
Sell a premium listing tier with:
Expanded descriptions
Photos, videos, and links
Priority placement
Site-Wide Footer Regions (Existing)
There are two footer areas available to place ads, partner logos, or internal promotions.
Key Use Cases
Static sponsorship placements
“Presented by…” visibility
Run cross-site promotions for your events, products, or internal programs.
Apartment Association of Metro Denver
Automating Featured Directory Listings - Coming soon!
This enhancement takes one of the highest-value revenue tools - the Featured Directory Listing - and removes the manual lift.
This new automation is powered by a two-part feature enhancement.
First, within each directory, you'll be able to determine who should be featured by selecting a group or committee. As members are added or removed from the group/committee, they'll automatically be featured, or no longer featured.
The second part of the automation comes from a new group condition based on your Dues Rules. For example, if you sell a Featured Directory Listing as an optional dues rule, a member's purchase or renewal of this dues rule will automatically include them in the group.
Key Use Cases
Automatically grant featured listings when a member buys the add-on during new membership, renewal, or as a standalone purchase.
Automatically grant access to education classes when a member purchases a Class Pass subscription.
Build a directory of members who have donated to your Foundation when a member donates using an optional dues rule during new membership or renewal.
Impact & Why It Matters
Eliminates manual record-by-record updating.
Fully automates the lifecycle: add when purchased, remove if dropped.
Many Novi customers generate tens of thousands of dollars using this feature. Enhance that impact by automating the operational process of featuring the member.
Pro Tip: Associations looking to scale directory revenue or reduce admin workload should adopt this immediately when released.
Event Cancellation Enhancements - Coming soon!
This highly requested update expands cancellation options while ensuring accurate accounting.
A redesigned cancellation workflow streamlining and enabling:
Cancel a registration and re-register for another ticket or event
Credit card refunds even when the original payment came through an invoice
Refunds as a credit memo instead of credit card/ACH
Key Use Cases
You want to transfer a registration to another event
Someone registered for the wrong ticket
Someone cancels outside of your refund policy but you want to issue them a credit to use in another way with the association (like towards dues!)
Impact
Reduces refund friction
Protects revenue
Provides accurate accounting without manual adjustments
Saves your staff time
This update prepares associations to handle cancellations cleanly, without extra steps or losing money unnecessarily.
Payment Plans - Coming Soon!
Payment Plans are the most transformative release in this demo. They enable structured, automated installment payments for any invoice - without requiring staff intervention and allowing for premiums.
There are two ways for payment plans to be used:
1. Member-Driven (Self-Enrollment)
Members select “Pay Over Time” during checkout for eligible items.
2. Admin-Driven (Case-by-Case Exceptions)
Admins allow payment plans to be available only on specific invoices.
Key Use Cases
High-dollar sponsorship packages
Annual dues for members needing cash-flow flexibility
Expensive conference or gala tickets
Why You Might Prioritize Payment Plans
Removes barriers to buying large tickets and sponsorships
Generates revenue you may have otherwise lost
Automates collection (recurring card charges)
Includes a built-in premium to offset risk and working capital delay
Protects associations with required opt-in acknowledgment
Provides clean accounting (invoices stay open until fully paid and become overdue if defaulted)
Important Details
Credit card only
Members must self-authorize
Early payoff allowed (premium remains)
Pro Tip: For associations wanting to increase sponsorship revenue or support members who need payment flexibility, this feature should be adopted immediately at release.
Additional Resources & Next Steps
Explore current features and monetization options
Keep an eye out for release notes for Featured Listing automation, event cancellation enhancements, and Payment Plans
Reach out via Intercom (Blue Bubble) for help implementing any of these features